Location: Changning, Shanghai
Report Line: Senior Digital Executive
RedFern Digital is seeking a Digital Marketing Intern to join our international team to cultivate and support our clients.
If you love working in a fast-paced industry, we would like to speak with you!
As a Digital Marketing intern, you are accountable for supporting the Senior Digital Executive team in terms of management and deliverables for clients across our brand portfolio to the highest quality.
i. Manage Social media activities for the clients, including content marketing and campaign management on WeChat, Weibo, Douyin and LRB, translate and localize provided material that can be used to for content posts
ii. Research and report on digital accounts in line with the client’s specification and demands and understand the competitive landscape in order to develop a digital strategy.
iii. Conduct marketing research to understand the latest digital landscape, and the marketing activities of client’s competitors.
iv. Be willing to learn and adapt to managing new digital platforms that the Company may integrate into its service portfolio.
v. Pitch clients together with the senior team and create compelling presentations.
vi. Strategically advise clients with regards to marketing in China, including but not limited to social media marketing, KOL engagement and paid media,
vii. Other tasks assigned by line managers
i. Interested in Digital market and with outstanding learning ability, being able to acquire new knowledge and skills in a short time.
ii. Being able to work with senior digital team on projects based on clients’ needs as part in a team or individually as required.
iii. Bilingual fluency in Chinese and English
iv. Reliable and always keep your promise to the deadlines
v. Heavy user of social media platforms, include but not limit to WeChat, Weibo, Little Red Book, Douyin, Billibilli, etc.
vi. Experienced in FMCG is will be preferential
NOT A REQUIREMENT BUT GREAT TO HAVE:
vii. Ideal to have some research background, more focused on marketing research other than data science or modeling
viii. With business acumen and self-motivation, being able to work proactively and solve problems with a “can-do” attitude.
ix. Experience in alcohol category is preferential
YOU WILL BE EXPECTED TO EXHIBIT THE FOLLOWING:
x. Opportunities for you to develop your digital marketing and research skills and professionalism in workplace
xi. Recommendation letter and internship certificate if needed
xii. Potentials of moving into a full-time position based on your performance during internship period